Vetements has redefined the boundaries of contemporary fashion by blending high-end luxury with the edgy aesthetics of streetwear. Founded in 2014 by Demna Gvasalia and his brother Guram, the brand has disrupted the fashion industry with its unconventional designs and provocative approach. Vetements, meaning “clothing” in French, has grown to symbolize a fusion of artistry,…
Vetements, the innovative fashion collective founded in 2014 by designer Demna Gvasalia and his brother Guram, has emerged as a transformative force in the fashion industry. Known for its avant-garde aesthetics and subversive approach, Vetements challenges conventional fashion norms, redefining what it means to be both a designer and a consumer. The Vision Behind Vetements…
Vetements, the innovative fashion collective founded in 2014 by designer Demna Gvasalia and his brother Guram, has emerged as a transformative force in the fashion industry. Known for its avant-garde aesthetics and subversive approach, Vetements challenges conventional fashion norms, redefining what it means to be both a designer and a consumer. The Vision Behind Vetements…
Vetements, the groundbreaking fashion brand founded in 2014 by Georgian brothers Demna and Guram Gvasalia, has quickly become one of the most influential names in the fashion world. With its blend of streetwear aesthetics and high fashion craftsmanship, Vetements challenges traditional luxury with a bold, deconstructed, and often subversive approach. The brand’s philosophy is rooted…